You'll learn how to: Find the people in your network who matter most for growth: the ones who refer business, make warm intros, or sit at the centre of your professional graph.
Time: 5 minutes to look. The insight itself takes years to build.
Prereqs: Your network has been in Nynch long enough for relationship signals to accumulate (typically 30+ days, with email and calendar connected).
What Top Connectors actually measures
Top Connectors is a calculated rollup combining:
- Referrals: deals where this person was the
referred_bycontact. - Introductions: meetings where this person introduced you to someone new (detected from calendar attendance patterns).
- Network centrality: how connected they are to other people in your Nynch network (LinkedIn 2nd-degree overlaps, shared meetings, shared deals).
- Engagement signal strength: cadence and recency of communication.
The score is normalised so you see a relative ranking, not absolute numbers.
Where to see it
From the Network view
- Click Network in the sidebar.
- Find the Top Connectors section (often a card at the top of the view).
- The list shows your top 5-10 connectors with their score, last-touched date, and a quick reach-out action.
From Go To Market
- Click Go To Market in the sidebar.
- Find the Top Connectors card.
- Same data, but framed as part of your overall GTM picture: alongside your priority ICPs, services, and authority claim.
Working with the list
Each connector card offers:
- Open profile: full contact details, history.
- Send email: opens compose pre-filled with their address.
- Mark touched: log a manual touchpoint (phone call, in-person, etc.).
- Add to rhythm: ensure they're on a high-cadence rhythm so you don't go silent.
The first practical use: every Friday, glance at the Top Connectors list. If anyone is showing as overdue (last contact > 30 days), reach out. Five minutes of warm-keeping prevents months of relationship cold.
Build the data
Top Connectors gets sharper as you:
- Mark
Source = Referralon every deal that came via someone in your network, with theReferred Byfield set. This is the single biggest signal. - Add contacts to rhythms so cadence is tracked.
- Connect email and calendar so meeting and message history feeds the score.
- Use the Chrome extension for LinkedIn overlap detection.
Empty workspaces show a near-random Top Connectors list. Six months of real usage produces a list that maps onto your actual business.
If something goes wrong
- Symptom: "Top Connectors card is empty." → Fix: Either you have no contacts yet, OR no deals have a
Source = Referral+Referred Byset. The card needs referral data to populate. - Symptom: "The same person shows up but they don't actually refer business to me." → Fix: Network centrality alone can push someone into the list. Look at their referral count vs centrality. If they're high on centrality only, they're a connector candidate, not yet a proven referrer.
- Symptom: "I know someone refers me but they're not in the list." → Fix: Make sure their referrals are recorded on the relevant deals. Open each referred deal, check the Source field is set to Referral and the Referred By field points to them.
- Symptom: "List doesn't update after a new referred deal." → Fix: Top Connectors recalculates on a schedule (typically daily). Wait until tomorrow.
Related: Mark a deal as Won | Relationship rhythms | Create your first opportunity | Network view.