Not to become trapped in a feast or famine cycle of revenue. Not to panic every time an engagement ends. It’s time to build something different.
The best business development targets real relationships and real timing - not volume plays that burn through your market.
You have hundreds of relationships. Some are ready to buy right now. You have no system to surface the right ones at the right moment.
Job changes, promotions, funding announcements, LinkedIn engagement - every week there are contacts ready to talk and you’re not seeing the triggers.
“I’ll send you that proposal on Friday.” These promises live in email threads and memory - and they quietly kill your reputation when they’re not kept.
Five capabilities working together to build a predictable, relationship-led growth engine.
AI monitors emails, call recordings, LinkedIn messages, and documents to extract referral mentions, budget signals, upsell opportunities, and expansion hints automatically.
AI monitors for job changes, funding announcements, and hiring patterns indicating readiness to talk - so you reach out at the moment that matters, not after it’s passed.
The Expansion module surfaces companies and contacts showing buying signals, matched to your Ideal Customer Profile - so you’re never stuck waiting for referrals.
Your Say/Do ratio (the percentage of promises you actually keep) is tracked at deal, client, and account level. Clients notice follow-through. So does the AI when scoring your deals.
Your daily Focus 10 list surfaces high-value contacts with the reasoning behind each one - warm signals, overdue commitments, buying indicators - so you always know your next best move.
Two coaching calls per week for 6 months (52 sessions total). Topics rotate through building relationships, LinkedIn, proposals, conversion, pricing, and AI tools. Accountability built in.
We’re accepting 20 founding members. You get white-glove onboarding, direct access to Peter on every coaching call, and a say in what gets built next.
From day one to a fully operational, systematised growth engine - here’s exactly what to expect.
Platform access immediately. Import LinkedIn connections (15 minutes). Run Bucket Game to categorise your network (15–45 minutes). First Focus 10 priority list live before lunch.
Book your 1:1 onboarding call to refine ICP and bucket structure. Join the first group coaching session. Send first CLEAR messages using surfaced signals. Join the private Slack community.
Your Say/Do ratio starts building. AI surfaces opportunities from your inbox. Daily Focus 10 routine established. Twice-weekly coaching calls as needed. Accountability from the group.
If it’s not working for any reason, walk away. Full refund except setup work completed. No guilt. No pressure. This is your guarantee.
Two coaching calls weekly for 6 months. Topics rotate through building relationships, LinkedIn, proposals, conversion, pricing, and AI tools. Your network and opportunities build systematically.
If you show up, use the system, and do the work - you will have qualified conversations from Nynch-surfaced opportunities within 90 days. Or we give your money back.
Try Nynch and the coaching for 14 days. If it’s not a fit for any reason, walk away. Full refund except setup work completed. No guilt. No awkward conversations.
If you show up to calls, use the platform, and do the work - but don’t have at least 3 qualified conversations from Nynch-surfaced opportunities in your first 90 days - we refund your first quarter. Full stop.
I generated over £170,000 of booked revenue within 2 months. I learned insights about potential clients I arrogantly thought I knew. Getting confidence to book revenue meant understanding your network, client insight, then having a simple offer meeting their needs.Dr Peter Williams Corporate Consultant
Peter was critical at our growth stage. We struggled with predictable high-quality first conversations - around 3–4 monthly. Peter helped us increase to 15–20. Quality drastically increased, sales cycle shortened. This work added hundreds of thousands of £ to long-term business value.Andrew Diplock Sold Consultancy, Now NED
As coaches and independent consultants we need a predictable, steady inflow of new client conversations. Peter O’Donoghue and his team take unpredictability out of that need. His free strategy session alone generates a steady flow of new connections.Roy Ripper Consultant To Recruiters
I’ve been in business development since I was 22. I’m 52 now. For 10 years I ran a sales training company teaching consultative methodologies. For the last 13 years I’ve worked with 200+ consultancies on business development.
They were all stuck in the same trap. The engagement ends, panic sets in, they make a list to reach out - then send zero messages. Every tool they tried made it worse, designed for enterprise sales teams pushing volume, not consultants nurturing relationships.
Nynch is what happens when you stop asking “why aren’t you doing business development?” and start asking “what would make business development actually happen?”
The Growth Launch Programme exists because I want the first 20 users to be partners, not customers. People who show up, do the work, and tell me what’s working. In return, you get direct access to me and a say in what gets built next.
- Peter
20 founding members. That’s it. Once they’re gone, this programme closes. Join the consultants building predictable growth through relationships.
The Growth Launch Programme is a 6-month intensive combining 12 months of full Nynch platform access with live coaching from founder Peter O'Donoghue - 52 sessions over 6 months. It's designed for consultants, fractional executives, and advisors who want to build a predictable, relationship-led growth engine in 90 days or less.
The programme is $4,950 paid in full (saving $900) or $1,950 per month for 3 months. The total package value is $13,764+ including platform access, 52 live coaching sessions, 1:1 onboarding, enrichment credits, frameworks and templates, and private Slack community access.
If you attend the coaching calls, use the platform, and do the work - but don't have at least 3 qualified conversations from Nynch-surfaced opportunities in your first 90 days - we refund your first quarter. Full stop. This is in addition to the 14-day opt-out guarantee.
All coaching is with Peter O'Donoghue, founder of Nynch. Peter has 30 years in business development, ran a business development training company for 10 years, and has worked with 200+ consultancies on business development over the last 13 years. These aren't generic sales calls - they're structured sessions covering building relationships, LinkedIn outreach, proposals, pricing, and conversion.
The Growth Launch Programme is limited to 20 members. This allows Peter to provide genuine white-glove attention to each member's setup, ICP, and coaching. After this cohort closes, pricing increases and direct founder access decreases.