Connects the work already happening
Email, calendar, LinkedIn, meetings and CRM history feed one live relationship memory.
For consultants and fractionals
The AI CRM for consultants and fractionals who win on relationships, not spray-and-pray outbound.
More conversations with high-value prospects. None of the CRM admin. Nynch tells you exactly who to talk to today, why, and what to say.
30 minutes. On your real data. Not generic slides. See pricing
What Nynch is
The client-growth work around your relationships, prepared inside one AI CRM.
Nynch is software for consultants and fractionals, not a consulting service. It turns the activity you already create into relationship memory, research, timely signals and prepared work you can review and act on.
Finds the context you can't hold in your head
What they said, promises, callback dates, account changes and live company signals stay connected.
Gets the next move ready for review
Meeting briefs, relevant openings, follow-up drafts, expansion ideas and a focused daily briefing arrive ready for your judgment.
Inside the product
This is what Nynch actually does.
Six real product screens. Nynch connects your relationship data, remembers both sides of the conversation, researches live context and prepares the work. You review it, apply judgment and have the conversation.
01
Your network, in rhythm
See which relationships need attention before they go cold.
Nynch turns your connected email, calendar and LinkedIn history into a live relationship rhythm. The Network Activity Planner shows the touchpoints due next, across the people who can hire you, refer you and open the right doors.
02
Both sides of the conversation
Keep what clients said attached to the relationship.
Nynch turns meetings into a searchable summary of the people, topics, budget, decisions and next steps. The budget mention, expansion hint and callback date stay connected to the person and account, ready when the timing changes.
03
Your morning briefing
Start the day with prepared relationship work.
The morning briefing pairs each suggested move with the evidence behind it: what they said, the last conversation, an open promise, the account context and the timing. You decide what deserves attention and what to say.
04
Grow it on purpose
Build the network you need around the clients you want.
Define the higher-value client you want to win. Nynch researches suitable companies and people through focused plays, then fills a working queue. You choose who deserves an approach and what gets sent.
05
A rhythm you can keep
Make business development happen every week.
Choose the few relationship actions that matter and commit to a realistic rhythm. Nynch keeps the work visible, tracks what happened and shows the gap between what you said you would do and what you did.
06
Commercial work, visible
See what is moving, stalled or at risk.
Deal probability, decision timing, relationship context and the next useful action sit in one view. Nynch prepares the analysis. You keep the judgment about what the opportunity needs and whether to act.
A practical way to win relationship-led work
Clarity. Relationships. Motion.
Nynch is the software that makes this method usable every week. It connects what you want to win, the relationships that can help and the work that keeps revenue moving.
Nynch prepares the analysis and the work. You decide what matters, what to send and which conversations to have.
01 Clarity
Give the market something to grip.
Own a problem, name the buyer and make the offer easy to understand before you ask your network for attention.
- The problem you own
- The buyer you are built for
- The offer they understand
What Nynch prepares
Explore Clarity Keeps your buyer, offer, point of view and proof in one living commercial brief.
02 Relationships
Turn the relationships you already have into a deliberate advantage.
Know the people who can create work, the people you need to know and the moment to show up before a relationship goes cold.
- The relationships you have
- The relationships you need
- The timing before it goes cold
What Nynch prepares
Explore Relationships Maps your network, researches the people you need and reconnects history with live context.
03 Motion
Make business development happen every week.
Turn your strategy and relationships into a short list of useful actions, proof that travels and a rhythm that creates revenue.
- The weekly review
- The proof that travels
- The actions that create revenue
What Nynch prepares
Explore Motion Prepares the few daily actions, meeting briefs and follow-ups worth your attention.
Start with what is happening now
Start with the client-growth problem you need to solve.
Choose a real commercial pressure, then see how the method and the product help you create a deliberate path to exceptional, higher-value clients.
01 Relationships
Win exceptional clients proactively from your network.
Turn the relationships you already have into well-timed, relevant conversations with high-value prospects instead of waiting for referrals to arrive.
See how Nynch helps 02 Motion
Stop the feast-or-famine cycle.
Keep business development moving while delivery is busy, so your next opportunity doesn't begin after the current one ends.
See how Nynch helps 03 Motion
Recover from a client cancellation without panic-selling.
Know where credible replacement work could come from before you default to indiscriminate outreach.
See how Nynch helps 04 Clarity
Win bigger, higher-value clients with a sharper commercial story.
Make it obvious what you solve, who it's for and which relationships can help you get into the right rooms.
See how Nynch helps 05 Relationships
Win more business from existing clients.
Spot where you have earned the right to reopen a useful commercial conversation before a renewal or project end catches you cold.
See how Nynch helps 06 Relationships
Start conversations at the right time, with the right topic.
Use the context around a relationship to show up with a reason that's useful to the other person.
See how Nynch helps 07 Clarity
Stay relevant as an expert in today’s economy.
Keep your point of view, proof and relationships connected so the market understands why you matter now.
See how Nynch helps One AI CRM, seven commercial pressures.
Nynch connects relationship memory, research, live context and prepared work. You supply the judgment, trust and conversation.
The binary
Built for people who sell expertise. Not sales teams.
Most CRMs ask you to feed the machine, chase volume, and live in pipeline stages. That works for a 20-person SDR team. It doesn't work for one person who wins on trust.
A sales CRM expects you to…
Log every call, email and meeting yourself.
Move deals through pipeline stages on a schedule.
Measure daily activity. Volume is the metric.
Adopt the workflow of a sales team that doesn’t exist.
Nynch does the opposite.
Reads your network for you. No data entry.
Remembers what people said and surfaces the context that matters now.
Helps you show up at the right moment. Not 200 wrong ones.
Built for the expert who is the team.
The pattern behind it
Every client channel you don’t own is rent. The placement cut. The marketplace fee. The algorithm. The bought list. Rent compounds against you. Relationships compound for you.
Stop renting your pipeline. Own your relationships. Read the full argument
The cost of going quiet
Most of your revenue is sitting in relationships you’ve stopped nurturing
Relationships have a rhythm. Miss it for long enough and they go cold. Most independent experts have already crossed that line with two thirds of their network, without realising. The cost is the next engagement you never get the chance to win.
Going cold is invisible until it’s expensive.
You spent years building trust with a VP of Operations. Six months pass without a conversation. When they need exactly what you do, they hire someone they spoke to last week. Not a better person. Just someone who showed up.
AI is making it worse.
Reports, proposals, and research generated in seconds. So you spend more hours behind screens and fewer in actual conversations. Your output looks great. Your network is starving. The tools meant to make you more productive are quietly cutting you off from the relationships that generate revenue.
The signals were there. You just didn’t see them.
Buried in last month’s emails: a budget mention, an expansion hint, someone asking for exactly what you do. Three buying signals that could have turned into conversations. Without a system watching for them, they went cold before you noticed.
And if your network already feels too thin to lean on.
The quiet panic between engagements. Your old contacts have moved on, the warm ones are scarce, and you can’t bring yourself to send another cold blast. Nynch helps you grow the network on purpose: the right people, reached the warm way.
Why Nynch exists
For 12 years I have coached more than 200 consultants and fractional executives on how they actually win business. I host a podcast on the same subject. Across all of that, the pattern is always the same.
Brilliant operators losing revenue, not to better competitors, but to forgotten follow-ups, missed signals, and buried commitments. Every tool they had been sold was built for high-volume sales teams running cold pipelines. Not for the one person who wins on reputation and trust.
That gap is why Nynch exists. It's the system I wish those 200 had over the last decade.
The part that compounds
The longer you use Nynch, the more it knows your network. The sharper its read on every relationship. The better it turns context into prepared work. That’s the part competitors can’t copy. And the part you’d hate to lose.
Free Growth Plays Guide
The Plays That Fill Your Pipeline
From your existing network. And the next one.
The 7 Network Plays to Fill Your Pipeline
The 7 plays consultants and fractionals use to fill the pipeline from existing relationships and net-new contacts. Plus the hours you save when Nynch runs them for you.
Get the Plays GuideNo signup required. Delivered by the Nynch Growth AI.
The shift
Your next engagement is already
in your network
The referral mention you forgot. The expansion signal buried in last week’s email. The contact who’s ready to re-engage but doesn’t know you’re available. Nynch catches all of it. And if the right people aren’t in your network yet, it helps you build the warm path to them.