See whether buyers can understand and trust your offer.
Referrers like you but send the wrong people. Good-fit buyers nod, then go quiet. That is usually a clarity problem, not a reach problem, and it is measurable. Give Nynch your website and LinkedIn profile and see the exact place a buyer cannot understand or trust your offer fast enough to act.
Benchmark report
Sample scorecard
What the report looks like
Commercial Spine Score
Buyer fit, problem, offer, pricing, proof, point of view
58
Usable
Silent buyer objection
I can see they are credible, but I cannot tell whether this solves my specific problem.
Before and after
From broad service copy to one buyer/problem/offer sentence a prospect can repeat internally.
What Nynch checks
Nynch checks the same pages and profile sections a serious buyer would check.
It uses your website and LinkedIn profile to test whether a buyer can quickly understand who you help, what problem you solve, what they should buy first, what it costs, and why they should trust you.
Nynch checks your website
Homepage copy, service pages, proof, offer language, calls to action, and any visible pricing.
Nynch checks your LinkedIn profile
Your headline, about section, positioning, proof, and how clearly your profile matches the offer on your site.
Nynch tests six buyer questions
Who is this for? What problem do they solve? What do I buy first? What does it cost? Why should I believe them? What do they believe?
Nynch names the missing buying detail
The report shows the sentence, proof point, price anchor, or offer detail a buyer would expect but cannot find.
Nynch gives you the first fixes
You get priority changes, before-and-after copy, and the three-day cohort plan if you want to rebuild it with Peter.
Buyer clarity
Does the page name the exact buyer and commercial moment?
18%
Problem clarity
Does the buyer recognise their own painful problem quickly?
18%
Offer clarity
Can a buyer picture the first paid step?
16%
Pricing clarity
Is there enough investment shape to self-qualify?
14%
Proof strength
Does proof reduce risk at the moment of decision?
18%
Point of view
Is there a belief buyers can repeat?
16%
Your buyer decides whether the offer is clear before they book the call.
The report shows whether your site answers it clearly enough, and what to fix first.
Run the score